UiTM wins Perodua Challenge with Techno Seat Invention
Universiti Teknologi MARA proved its creativity by securing the 2017 Perodua Eco Challenge with the invention of a ‘Techno-Seat’. The award ...

The award-wining prototype features a storage compartment built into the back of the front passenger seat, with a hinged latch. It features LED illumination upon opening, a USB charging port and a storage pocket. The compartment is also flush with the back of the seat.
“This is indeed a testament to the ingenuity of the local students, as they have managed, with a budget of under RM15,000, to produce something quite interesting in terms of function and design. We hope to see this design implemented either in our current model line-up through running changes or new models in the years to come,” said Perodua President and Chief Executive Officer, Datuk (Dr) Aminar Rashid Salleh.
The Perodua Eco Challenge, which began in 2009, offers students and faculty members from local higher-learning institutions an avenue to show their creativity in terms of design, engineering and business prowess against their peers from different institutions.
“After the 2014 PEC, we decided to take some time to rethink and revamp the entire competition. We believe that in the medium-to-long term, the new format brings better benefits for both the institutions and Perodua,” Aminar said.
This year the competition shifted its focus from the redesigning of existing Perodua models to the development of vehicle components and accessories. The teams were required to produce a car part or accessory that fulfils the element of ECO (Environment, Creativity and Originality).
27 higher-learning institutions around the country were invited to pitch for PEC 2017 in November 2016. Ultimately, only ten were selected to compete. Since the start of the year, these 10 institutions have been working closely with Perodua’s research and development (R&D) team, mentors and vendors to produce prototype parts and components, with a focus on the parts’ development process. Mentors from Perodua coached them on real-world practices like project planning, scheduling, mass production costing, market trends, important design factors and more.
“We are encouraged and impressed by the entries and ideas shown by the institutions and we will continue this format in the next PEC,” Aminar said.